WEBINAR — E-Commerce During COVID-19: Opportunities for Food Producers to Make Direct Market Sales Online

Friday, April 24, at 12:00 p.m. EST

The Council on Food, Agricultural and Resource Economics (C-FARE) along with the Northeastern Agricultural and Resource Economics Association (NAREA), will host a free webinar at 12 p.m. EST April 24 to discuss the value of e-commerce for farmers, food gatekeepers and retailers at a moment when customers are shifting their buying habits overnight to minimize exposure to COVID-19.

The COVID-19 pandemic is a situation that is rapidly changing, with guidance for safe gathering thresholds dwindling from thousands, to hundreds, to fewer than 10. The isolation and uncertainty have precipitated changes in consumers’ shopping behaviors, from bulk-buying to e-commerce and more. Limiting in-store interactions is now a chief comparative advantage.

This webinar will discuss ways farmers, food gatekeepers and retailers can benefit (or hedge their losses) by adapting to consumers’ behavioral changes. C-FARE board member and Rutgers University economist Gal Hochman will moderate the 45-minute discussion. He will be joined by three panelists.

The webinar will conclude with questions from attendees. Those who register but cannot attend will be invited to view a recording of the webinar at a later date. Please join C-FARE and the NAREA for this special program.

Event Details
Fri, 04/24/2020 -
11:00am to 11:45am